ALL'ANTICO VINAIO

I rebranded All'Antico Vinaio, a charming panini haven nestled in Florence, Italy. The establishment is best known for its oversized to-go sandwiches, each tailored with a selection of fresh ingredients that includes a unique array of creams and sauces. These sauces, deemed the essential "completers," set All'Antico Vinaio apart from other local panini establishments.

In crafting the logo, I sought to encapsulate the essence of the brand. The prominent oval swoosh encircling the name pays homage to both the sauces and the artisanal bread that envelops the paninis. This design not only serves as a visual representation of the unique culinary offerings but also reflects the fast-paced service and the convenient "grab-and-go" nature of All'Antico Vinaio. The rebrand aims to capture the heart of this culinary gem and communicate its distinctiveness to both loyal patrons and newcomers alike.

Tools Used:

  • Adobe Creative Cloud

  • Adobe Illustrator